DALLAS, TX, May 31, 2024 — Criterion.B, a full-service marketing and design agency, is proud to announce that DesignRush has recognized it as one of The Best Real Estate Print Designs for its work on the AG Spanos property, Avidity.
DesignRush is a leading trends and awards platform that has honored prestigious brands, including Prada, FIFA, Fenty Beauty, Sefa Spices, and many more. This recognition from DesignRush places Criterion.B among the design elite, showcasing their exceptional talent in the real estate industry.
AG Spanos partnered with Criterion.B to develop a comprehensive multifamily marketing strategy for their new residential community, Avidity, in Land O’ Lakes, Florida. The project encompassed the entire multifamily branding experience, including:
- Naming: Crafting a unique and memorable name that captures the essence of the community.
- Logo Design: Developing a visually appealing logo that reflects Avidity’s brand identity.
- Brand Creation: Establishing a cohesive brand voice and messaging that resonates with the target audience.
- Collateral Marketing Materials: Designing high-quality real estate print designs and materials, such as brochures, flyers, and signage to showcase Avidity’s offerings effectively.
“We are thrilled to be recognized by DesignRush for our work on Avidity,” said Greg Ratzlaff, Creative Director at Criterion.B. “This project allowed us to leverage our full range of marketing and design expertise to create a memorable brand that truly stands out in the competitive real estate market. We are confident our efforts will contribute to Avidity’s future success.”
About Criterion.B
Criterion.B is a multifamily branding agency focused on branding and inbound marketing for the commercial real estate industry. We drive business growth and build brand identities for our clients. For more information, visit Criterion.B’s website.
Criterion.B Office Hours: Monday – Friday 8:00 am-5:00 pm
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