5 Questions Our Clients Always Ask About Multifamily Content Marketing
Multifamily content marketing is not a trend. Rather, it’s a strategy that is fundamental to the core of inserting thought-leadership and value into marketing. It’s tried and true, and has been around for decades — only the conduit in which it is delivered has changed.
Multifamily Branding: Why Brands Are the Building Blocks of Real Estate
We pride ourselves on our ability to tell a brand’s story, but we have very little control over what that story is. So, who are your multifamily brand storytellers?
How to Get “Smart” With Smart Home Technology for Apartments
When it comes to smart home technology for apartments, there’s certainly a cool factor. But are they right for your multifamily property?
5 Multifamily SEO Tips to Becoming More Searchable
Social media serves as a channel for you to share and interact with renters, but we’re here to give you another important reason to be on social media, and that’s multifamily SEO.
Is Your Apartment Lead Generation Form Asking the Right Questions?
Nearly every multifamily website has an apartment lead generation form. But the effectiveness of those forms depends on many factors.
Criterion.B Unveils Rebrand and Website Redesign
Safeguarding your digital image and online reputation can be the key to surviving and thriving in the multifamily landscape until 2025.