
Top Instagram Accounts for Multifamily Apartments
Success with Instagram marketing varies for every industry. For multifamily businesses, some are finding success by highlighting residents, showcasing events, and being a part of the community. Here are some ways to find success with your Instagram marketing strategy to help build your social media presence.

6 Benefits of Infographics From a Multifamily Branding Agency
Infographics can be an incredibly powerful marketing tool. Did you know businesses that publish infographics grow their traffic an average of 12% more than those that don’t?

8 Instagram Marketing Tips to Stop the ‘Scroll’
When it comes to social media for apartments, we pause to see something that really catches our eye. Here are some tips on how to stop your followers’ endless scrolling and enhance your multifamily marketing strategy.

How to Nurture Apartment Leads Through Email Marketing
Email is the preferred source of communication for 72% of consumers. So, what is the secret to getting your email opened?

How to Write and Distribute a Blog (Even If You Are Not a Writer)
Our experienced team of content writers at Criterion.B compiled all of our best business blogging tips for writing and distributing an effective blog.

Presenting Impactful Data in Your Multifamily Marketing Content
Despite the tribulations brought on by the COVID-19 pandemic, the United States real estate industry is on a hot streak. Aside from the increasing demand for more homes and commercial spaces, the multifamily industry is expected to show remarkable growth up until 2030. A report from the National Multifamily Housing Council (NHMC) and the National […]