As the Director of Accounts for Criterion.B, Samantha oversees the account and promotional team while also handling the client-agency relationships, market research, and product/service development. Her love for developing people and partnerships, along with her many years of sales and customer service experience, has made her an asset to the Criterion.B team. She was formerly Sales Manager with one of the major U.S. railroads, where she was responsible for an account base of several million dollars in revenue. Originally from the “Good Life” of Nebraska, Samantha now lives in sunny Texas building a life full of adventure with her husband, Mike, their two kids, and dog!